Enterprise Mobility - No Longer A Buzzword
What significant changes did enterprise mobility sector witness in 2013? What did these changes mean to vendors and customers?
This year saw significant developments in data analytics fueled by the growing smartphone and tablet markets, which has set the stage for disruptive enterprise solutions that address the ongoing challenges that have appeared at the convergence of data and mobility.
The challenge for vendors and their customers has been to keep up with the fast pace of change, as well as the need for real-time information accessible from any device, anywhere and at any time. Working with product development partners, the vendors that have been able to deliver these solutions to the market quickly are emerging as the leaders of this new era in enterprise mobility.
Retail, healthcare and energy were just a few of the industries that improved operations by untethering their internal processes and people through mobile strategies. As businesses find new ways to harness mobility in 2014, the demands for specialized apps and support will only increase.
What are some of the changes you had anticipated would happen in 2013, but did not happen?
A key trend that has been gaining momentum but did not come to fruition in 2013 is the role of wearable devices in elevating the BYOD movement to a new level. We can expect wearables to quickly gain traction in the New Year though, presenting a whole new set of challenges for the enterprise.
How will you comment on the statement "enterprise mobility as a standard operating procedure in 2014"?
Enterprise mobility is no longer a buzzword in the industry, but a fact of life. While BYOD may have been a growing trend in 2012, perhaps even in 2013, it is now as entrenched in the enterprise as it is in the consumer world. The distinction between business platform and consumer platform has dissolved and today’s business user uses the same platform for downloading iTunes, as they do for running key business functions.
Can you paint us the picture of how the landscape for enterprise mobility sector will change in 2014? What are some of the broader trends you are closely watching?
Small, niche companies will join mobile device giants like Samsung in the wearable technology race, opening it up to be anyone's game. The market will also become highly segmented around consumer experiences, and business users. OEMs that can produce quality products that deliver a seamless and real-time portable experience will likely come out on top.
Additionally, the continued BYOD trend will force IT to manage corporate content on devices that aren't company owned and doing so without infringing on user privacy. The ability to cleanly separate business data from personal data will therefore grow in importance in 2014. We should see more companies experiment with virtualization and cloud-based solutions in the near future to help separate data. The broader cloud outlook, meanwhile, will heavily involve browser-based app deployments and SaaS.
How will customer spend change in 2014 for enterprise mobility sector? What makes you think customers will be buying more/ less?
As real-time data analytics, the growing use of tablets and smart devices and wearable devices vie for attention in the enterprise, the need for easy-to-use and innovative solutions that enable companies to be as productive as possible will grow in importance. And as the landscape becomes more competitive, these companies will turn to third parties to help them develop solutions that address their business needs.
Spend within IT departments will continue to be limited in 2014, but mobile app development will continue to be one of areas that enterprises are looking to increase spending. With that, line-of-business apps will drive much of this activity.
What's in store for your company in 2014?
As the convergence of mobility and analytics continues to grow in 2014, Symphony Teleca will continue to deliver ideation, design, development and managed services to enable independent software vendors, mobile device and solutions manufacturers and the connected, analytics-driven enterprise to deliver solutions that meet customer needs. You can expect to see interesting new solutions and services, such as wearable device applications, cloud-based predictive analytics solutions and enterprise mobility solutions that empower business users to make smart business decisions.